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Thursday, 30 April 2009
Make it Personal

Step 4
Bulk email can look like junk mail, or it can look like a personal message from you to your customer. It depends on how you use it.

Here’s how you can personalise your email campaigns:
  1. Greet them by name: "Hello John,"
  2. Tailor offers to the needs of different customer groups
  3. Ask for feedback
Personalising your emails is simple with our system. It may seem like a small thing, but greeting your customers by name, and sending them information that shows you understand their needs will make a big difference to the ongoing success of your campaigns.
POSTED BY: webmaster AT 03:40 pm   |  Permalink   |  E-mail this