Make it Personal
Step 4
Bulk email can look like junk mail, or it can look like a personal message from you to your customer. It depends on how you use it.
Here’s how you can personalise your email campaigns:
- Greet them by name: "Hello John,"
- Tailor offers to the needs of different customer groups
- Ask for feedback
Personalising your emails is simple with our system. It may seem like a small thing, but greeting your customers by name, and sending them information that shows you understand their needs will make a big difference to the ongoing success of your campaigns.